Ways to Work With Us

Our Services

I guide you to find clarity around what you stand for as a brand, who your customers are and how to tell your brand story. Investing in your brand foundation now will give you the frameworks, confidence and insight to make better, faster decisions down the line. I have simplified my offering into three distinct methods of working in order to serve the needs of small and independent businesses. Regardless of your budget and length of engagement, you will take away clarity on what you offer, assurance that you are on the right path and guidance on where to take your brand and how to tell your story. I provide a free 30-minute phone call and initial audit of your brand to help better serve your needs from the onset. I’m based in New York City but can work remotely.     

 

Brand Spark Workshop

For the self-starter who is interested in completing the groundwork themselves but needs guidance and expertise.

Through three 1:1 coaching-style, guided hour-long workshops, and three client exercises, we will walk you through what it takes to build modern brand in the digitally-first world we live in.

You will take away on-the-spot analysis and recommendations and a co-created document that will give you more clarity on what your brand’s vision is, your positioning, who your customer really is and how to better tell your story. As a bonus, we will guide you on applying your brand framework towards essential digital platforms.

  • Session 1: Brand Assessment & Vision Exploration

  • Session 2: Brand Foundation Framework Development

  • Session 3: Brand Story & Messaging Overview

Investment: $600 or two payments of $310

* Additionally recommend 4 brand coaching sessions for $400, post workshop to guide in brand initiatives.

Brand Foundation Coaching

For those with limited time to craft their brand but have the resources to bring on a consultant.

Through an in depth analysis of various key inputs led by us, you will get a custom brand positioning document that includes a framework to guide your brand (brand values, mission) and other critical inputs that will serve as the foundation of your brand. We will guide you on applying your brand framework towards essential digital platforms.

In addition, we can partner with a recommended designer or hand off our documents to a designer of your choosing in order to ensure your visual identity is on strategy.

Our engagement can take 3-4 weeks depending on the scope of your needs (number of competitors to review, whether we do customer interviews and other factors). We will work with your schedule, seeking minimal collaboration from you in the form of one to two workshops and one to two presentations.

Investment: $4,000 - $6,000

* Costs are variable depending number of competitors and customer research approach

Brand Expansion Coaching

For those who want additional guidance on marketing efforts in building their brand.

—Messaging guidance
—Channel strategy (what communication channels should you focus on, including social?)
—Further development on visual identity (in partnership with a designer)
—Other marketing challenges

Our engagement time will vary depending on your needs, timing and the partners involved.

Investment: $125 per session (60 minutes) once a week or every other.

Ready to dive in?

I’m looking forward to helping you build a foundation for your brand. Before we work together, I’d love to schedule a 30-minute chat to better understand your specific needs and challenges. Please start thinking about how I can help, the state of your business, the challenges that you are facing and the pivots you may need to make at this time. All successful change begins with clarity regarding the foundational elements of your brand. I look forward to a conversation and tailoring ways I can work with you.